Brand Evolution

Blake Annable President & CEO Stormtech

This season, we are proud to launch a new collection developed specifically for the retail channel. The collection consists of a focused assortment of outdoor apparel featuring our best-in-class waterproof, thermal shell and moisture wicking technologies with innovative new designs and colors.

As partners critical to the success of our brand, we want to make this new collection available to our loyal distributors who have shared the journey with us since the early days of Stormtech.

Our core range of Stormtech products will continue to proudly bear the classic lighthouse logo which you have all come to know.

This product category will be primarily focused on the unique requirements of the corporate industry - subtle branding, corporate colors and most importantly, deep stock.  We are excited about the bold new direction of our product collection, our brand, and we are confident you will feel the same way.

 For more information on our brand evolution please visit our Brand Guidelines page.

Thanks as always for your continued support.